Instagram Marketing

Wow Travels contacted us with a single question in mind: how could they increase activity on their Instagram handle while also improving positive engagement? Wow travels is a travel agency page that focuses on those who wish to satisfy their wanderlust. They intended to convince more people to use their services and enhance the conversion rate.

Project Name
Instagram Marketing
Client
Wow Travels
Our Role
SEO Optimization
Tags
SEO

How We Work

Promoting a travel website is itself a very tough task due to the highly competitive market. However, with a good marketing strategy and attractive visuals, we can drag the attention of our viewers for a longer period. Though creating aesthetically pleasing posts are a must, story features also play a big role in boosting your engagement and enhancing conversion rate. This was something our experts focused on other than tweaking the tags and promotion.

 

Wow travels are always seeking innovative ways to increase conversions. As a result, when the company began employing the new carousel-style for ads on Instagram Stories, They became eager to see how it affected checkouts. Each of the carousels included unique aesthetics and messages, allowing Wow travels to display longer and more imaginative information. This resulted in more attention from the viewers which in turn resulted in a boost in engagement and more conversion.

Wow travels also wanted our help in increasing the number of followers. To fulfill this requirement we targeted a few travel influencers who were impactful and had a great community. We contacted them for promotional purposes. This allowed us to build brand value and build trust among the traveling community.

Wow travels are always seeking innovative ways to increase conversions. As a result, when the company began employing the new carousel-style for ads on Instagram Stories, They became eager to see how it affected checkouts. Each of the carousels included unique aesthetics and messages, allowing Wow travels to display longer and more imaginative information. This resulted in more attention from the viewers which in turn resulted in a boost in engagement and more conversion.

Wow travels also wanted our help in increasing the number of followers. To fulfill this requirement we targeted a few travel influencers who were impactful and had a great community. We contacted them for promotional purposes. This allowed us to build brand value and build trust among the traveling community.

After this successful campaign, there was an exponential increase in the number of followers. Our insight improved tremendously, sharing rate and post-interaction were at their best.

How instagram help business grow

Instagram is definitely one of the most important social channels available, and we’re confident that any marketer who isn’t already using it is missing out on something significant. Sharing visual content is the most effective way to inform your audience about what you stand for and to establish a relationship with prospective future customers. Visual Post produces a higher chance of engagement than text-only posts, therefore if anyone is looking to boost their brand productivity, it is important to promote it on social media handles like Instagram.

From the designers and engineers who are creating the next generation of web and mobile experiences, to anyone putting a website together for the first time. We provide elegant solutions that set new standards for online publishing.

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